Education & Training Initiative for the Vegetable Industry

Horticulture Innovation Australia

VegPRO coordinates targeted training for the vegetable industry. It is industry-owned and industry-driven, offering people in the vegetable industry a chance to get their training needs for any aspect of their business. VegPRO wants to hear from you about specific needs. We will listen and make training happen that is relevant, timely, easy to access and responsive to the ever-changing production environment. For more information visit


Sophie Lapsley

Sophie Lapsley

Vegetable Industry Education & Training Initiative Coordinator

B.Sci.Ag.Lan.Man. (Hons), Dip.Bus.Mgt.

Sophie has extensive experience in private and public companies complimented with the successful operation of two privately owned companies. This has included roles in the Agricultural Sector, Quality Management, Operations & Business Management and Accounting enabling her to develop skills in many areas including; Lean Management, Change Management, Continuous Improvement, Education & Training, WHS, Project Management, and Soil & Plant Nutrition.

Dr Doris Blaesing

Dr Doris Blaesing


Dipl.Ing.Agr., Dr.rer.hort.

Doris has extensive experience in agricultural business development, resource management and R&D. She has a good understanding of agricultural production systems and supply chains. Her strengths are strategy and concept development, innovative thinking, problem solving, multi-disciplinary project management and communication on all levels with a broad range of people. Doris worked in public and private research, education, export and agribusinesses.

Adrian Kennelly

Adrian Kennelly


B.Ag.Sci. (Hons), M.Ag.Sci., CPAg.

Adrian has more than 25 years’ experience in agricultural business and natural resource management research, policy, education and extension.  He is a specialist farm business management adviser, who consults to medium to large scale private farmers, agribusiness investors, agricultural industry groups and government agencies.  Adrian has specific skills and experience in strategic planning, business analysis, facilitation, and training and education in rural Australia.  Most recently he led the loss assessment for the Kilmore and Murrindindi bushfire class actions and is the sole accredited deliverer of BusinessEDGE in Victoria and Tasmania.